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Malcolm

Cathay Pacific buys

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Cathay Pacific to buy budget airline Hong Kong Express

 

Cathay Pacific will buy low-cost carrier Hong Kong Express for $4.93bn Hong Kong dollars ($628m).

The purchase will be made in cash and through promissory loan notes, the company said in a stock filing.

Hong Kong Express, which flies to destinations across Asia, will become a wholly-owned subsidiary of Cathay Pacific.

Cathay Pacific has been overhauling its business to cut costs, and returned to profit in 2018.

"We intend to continue to operate Hong Kong Express as a stand-alone airline using the low-cost carrier business model," a Cathay Pacific spokesperson said in a statement.

 

Hong Kong Express captures "a unique market segment" the spokesperson said, adding that the deal "represents an attractive and practical way for the Cathay Group to support the long-term development and growth of our aviation business".

The transaction is expected to be completed by the end of the year.

Turnaround plan

Cathay Pacific returned to profit last year after two years of losses, after launching a cost-cutting programme.

The airline has been struggling against competition, particularly from low-cost Chinese carriers covering Hong Kong, mainland China and South East Asia.

 

Hong Kong Express

Our current operating fleet includes Airbus A320, A320-neo and A321 aircraft, in an all economy class layout.

Airbus A320

Seat Capacity: 180

 

Airbus A320

Airbus A320 NEO

Seat Capacity: 188

 

Airbus A320 NEO

Airbus A321

Seat Capacity: 230

 

Airbus A321

The diversity of our fleet is reflected in their names, representing the unique, diverse character of Hong Kong. There are aircraft named after famous Hong Kong dim sum dishes such as Siu Maai (pork dumpling) and Coeng Fan (steamed rice roll), environmental causes such as Shark to represent our stand against the shark fin trade, and even one named after Hong Kong hero, Bruce Lee.

The liveries sported by our fleet also worth noting. To celebrate the 2nd anniversary of reward-U, the loyalty program of HK Express, one of our fleet was painted with the reward-U livery.

HK Express also features signature foodfare of various destinations on our aircraft. Our unique Sanuki Udon livery can be spotted on our aircraft painted for Takamatsu. Features of Kagawa Prefecture and Takamatsu are painted on both sides of the aircraft. There is another aircraft named after the iconic Nagoya treat "Tebasaki" which means chicken wings. Such names promote the food culture of the destinations whilst capturing the local and creative spirit behind HK Express.

They do not allow you to bring any food or beverages onto their aircraft.

No outside food and beverage is allowed to be consumed on-board the aircraft. Our ground staff may stop you from bringing such items onboard

 

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1 hour ago, Malcolm said:

They do not allow you to bring any food or beverages onto their aircraft.

No outside food and beverage is allowed to be consumed on-board the aircraft. Our ground staff may stop you from bringing such items onboard

 

Not sure how they can legally do that.  I guess it is China, though.

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They're recently made it abundantly clear that their interpretation of what is "legal" must not be questioned.

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